Chefs’ Selections win awards at the CCM Chefs’ Own-Brand Awards

On Tuesday 5 June, Chefs’ Selections by Caterforce won prestigious awards at the Cash & Carry Management (CCM) Own-Brand Awards.

At an awards lunch held at Westminster Kingsway College, London, three of our Chefs’ Selections by Caterforce products were awarded ‘Best of the Best’ accolades:

Chefs’ Selections by Caterforce Sweet Potato Falafel (205491C)

Category: Fork Buffet

Chefs’ Selections by Caterforce Profiteroles with Chocolate Sauce (202973C)

Category: Desserts

Chefs’ Selections by Caterforce Garden Peas (200004S)

Category: Frozen Vegetables

Pioneer Foodservice | CCM Awards | Chefs Selections by Caterforce
Pioneer Foodservice | CCM Awards | Chefs selections by caterforce

The judging panel, who have decades of experience between them, consisted of Andrew Green, director of operations at the Craft Guild of Chefs, Jason Gordon, general manager of Compass Group’s General Medical Council contract and Matt Owens, pastry chef at a five-star hotel in Watford.

The judging was conducted in blind tastings, and feedback from the judges will be given on each product. Commenting on the standard, Green said: “I have been involved in judging numerous awards but this is the first time they have been solely focused on own-brand. Quite often you find that own-brand is as good as any leading brand but it is not recognised in the same way. These awards address that by highlighting the best wholesaler own-brands in the market place.”

He continues: “People underestimate the value of own-brand products. If more people gave them an opportunity they would be more than pleasantly surprised.”

To find out more about our own-brand range of products, visit our webpage or you can download our brochure here.